Information checked: October 7, 2026 (JST). The second GELATO PIQUE × Sanrio characters collection is scheduled to launch in Japan on October 21, 2026. The autumn/winter lineup features Hello Kitty, Cinnamoroll, My Melody, Kuromi and Little Twin Stars.
For international shoppers, the key point is that launch times differ by store, some locations require advance LINE reservations, and some items are online-only.
Release date and main sales channels
| Sales channel | Launch |
|---|---|
| sanrio house LUMINE Shinjuku 2 | Oct. 21, 11:00 |
| sanrio house LUCUA Osaka | Oct. 21, 10:30 |
| sanrio house Nagoya PARCO | Oct. 29, 10:30 |
| sanrio house official online store | Oct. 21, 12:00 |
| USAGI ONLINE | Oct. 21, 12:00 |
All times are Japan Standard Time. The Nagoya PARCO store starts later because the store itself is opening on October 29.
Which Sanrio characters are included?
The collection includes Hello Kitty, My Melody, Kuromi, Cinnamoroll and Little Twin Stars. Product availability varies by character and category. Little Twin Stars designs include online-store-only items, so shoppers should check the exact product before visiting a physical store.
What kinds of products are available?
The announced lineup covers adult loungewear, kids and baby items, pet wear, bedding and small goods. Examples include fluffy knit sets, cardigans, dresses, blankets, pouches, tumblers and plush charms.
Representative announced prices include ¥17,490 for some adult pullover-and-long-pants sets, ¥4,620 for plush charms and ¥6,930 for blankets. Not every character appears on every product, so the product page should be treated as the final reference.
Advance reservations may be required for store visits
To reduce crowding, sanrio house announced LINE-based advance reservations for selected dates at the Shinjuku, Osaka and Nagoya locations. The reservation opening date and the period covered differ by store.
If you are visiting Japan specifically for this collection, do not rely only on the product launch date. Confirm whether your chosen store requires a reservation on the day you plan to visit.
Limited concept stores start October 28
Selected GELATO PIQUE LIMITED CONCEPT STORE locations are scheduled from October 28 through November 3 at major department stores and shopping centers, including Sapporo, Ginza, Nagoya, Osaka and Fukuoka. Some products may not be available at these temporary locations.
Tips for overseas visitors and residents
- Sales times are in JST.
- Some online items may sell out before a later store visit.
- LINE reservations may require using the official Japanese account or reservation flow.
- Check size and character availability on the exact product page.
- Do not assume that every pop-up or concept store carries the full collection.
Bottom line
The main launch is October 21, 2026, but the best buying method depends on what you want. If you are after an online-exclusive design, shop online from noon JST. If you want to visit a store, check the reservation rules first. Nagoya shoppers should note the later October 29 launch.
Official announcement: Mash Holdings / sanrio house press release
Japanese version: ジェラート ピケ×サンリオ第2弾まとめ